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Thursday, August 30, 2018

Doe Deere: From Zany Makeup to Stellar Jewelry and a Baby in Between

Life has a funny yet beautiful way of changing. Whether a new job opportunity comes along, a new addition to the family, or even the way a person continuously grows throughout the years, life is unusually random, which is especially true for makeup mogul, Doe Deere.


The Russian-born beauty icon has accomplished a lot throughout her short life, including the decision to venture to the United States to pursue music originally, tackling real-world biases when it comes to the freedom of expression with her intense and zany makeup brand (Lime Crime), and even battling depression. Regardless of her struggles and successes, the iconic dame refused to remain stagnant in both her personal and business lives and decided to have a child, and even launched a new jewelry business with her sister, Kat Dey.

Meet and Love the Jewelry Line: Poppy Angeloff

Deere shares a common theme with the females in her family: They are all petite! While some struggle to find the negativity in that factor, these ladies understand the hardships attached to rocking jewelry when you are dainty. After much difficulty discovering rings, bracelets, and necklaces to fit their tiny statures, the sisters decided that enough was enough, thus launching Poppy Angeloff.

What makes the line unique is not the inspiration behind it but the fact that it is an invisible online boutique that prospective customers must be approved to enter. Of course, though, Deere and her sister are not in business to turn their loving fans away, so the process is undoubtedly easy! Of course, fans are able to follow the Poppy Angeloff Instagram where they can know that & Jewelry is about to get magical" and even discover clues on how to access the invisible boutique.

With so many exciting things happening in Deere's life, her forever followers, or Unicorns as she has so lovingly coined them, cannot help but wonder the fate of their favorite makeup company, Lime Crime, or even how Doe Deere and her husband will thrive with a brand new baby. 

Balancing a Baby, Marriage, and Multiple Stellar Businesses

There is no denying the victories Lime Crime has undergone in its years making waves within the beauty industry. As the company grew in popularity gaining a plethora of followers daily, Doe Deere admitted that "Lime Crime's rapid growth began to present challenges outside her and Mark's experience." Because of this, she and her husband joined forces with Tengram in order to sustain Lime Crime's popularity effectively, fairly, and with the overall vision of the company, coined so long ago in 2008.


The Queen of Unicorns has a lust for entrepreneurship, so her jewelry brand will fulfill these desires while allowing her and Mark to properly care for their child arriving in September. With a baby on the way, Deere has plenty of plans to stay in the makeup world, all while embarking in the realms of fashion and jewelry.

Summary: Why These Changes are Huge, Important, and Beautiful

In the month of May, which is also Mental Health Awareness month, Deere again stated how her struggles with depression and panic attacks have affected her for years. "It can be especially hard, as a business leader, to admit that you need help & put yourself first" stated the beauty and is a statement so strong her fans fell even more in love with her on a relatable level. With her recognition of her mental illnesses and struggles, there is no denying that Deere will be an amazing mother and always understand the need to take a healthy backseat once in a while.
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