The importance of education is ingrained in many of us at an early age. Many parents consider it as a ticket to a better life and more opportunities for their children. “‘Yan lang ang maipapamana namin sa inyo,” they would say. In turn, Filipino students are seen to have a strong sense of determination when it comes to finishing their education and becoming the people they aspire to be for their family and their community.
For S.Y. 2020-2021, there were around 25 million enrolled students in the Philippines, but not all of them share the same journey towards reaching their dreams. Due to various social challenges that disrupt learning, some kids have it far more difficult than others. You have probably heard stories of students who don’t have access to learning materials, students who walk for miles just to attend their classes, students who do their homework under lamp posts, and other similar tales of hardships.
Despite the obstacles in their way, they have shown incredible TIBAY that can help them succeed in life with the right support and guidance. Through its Batang Matibay Awards, BEAR BRAND® Fortified celebrates these students who exemplify the strength to continue their education and to pursue their goals in life.