Saturday, September 23, 2017

Give Into The Urge & Bring A Little Fall Into Your Home

If you are anything like us, then you probably find yourself wandering around your home just looking for an excuse to spruce your place up a little bit, give the decor a quick once over or just add some fresh accessories so that your interior mirrors what is going on outside the window. Well, there is no better excuse to latch onto than the arrival of fall. 

It is just the perfect time to add some autumnal touches to your home as you set about making it as cozy, welcoming and snugly as possible. We’re in the preamble to the holiday season now, so this is the time to start creating that comfy and snug ambiance you have secretly been looking forward to since the first day of Spring. 

Friday, September 22, 2017

JOLLY marks 20th anniversary with market share milestones

JOLLY Food Line, the first owned brand of Fly Ace Corporation recently celebrated its 20th anniversary, and has succeeded in dominating the local market for its two variants -- JOLLY Mushrooms and JOLLY Corn.

In the consumer panel study by Kantar World from February 2016 to January 2017, JOLLY Mushrooms and JOLLY Corn dominated in the canned food categories, both earning the No. 1 spot in terms of value and volume shares. 

Fly Ace AVP for Marketing Abigail Ng-Reyes attributed the success of the company venture to aggressive marketing campaigns and to the collaborative team efforts among management, employees, trade partners, and consumers who have stayed loyal with JOLLY throughout the years. 

To date, JOLLY Food Line offers a variety of 24 mixed of canned vegetable and fruit products. During its grand anniversary celebration held recently at Solaire Resort and Casino, JOLLY tapped actress and TV host Maine Mendoza as its newest brand endorser.

Celebrating 20 years in the business is indeed a remarkable milestone for the company as it has reasserted JOLLY and Fly Ace’s commitment to provide consumers with accessible and affordable premium-grade canned fruits and vegetables. Since its launch in 1997, we are proud that JOLLY has thrived to become a consistent market leader, the top-of-mind choice among Filipino households,” she said.

In reinforcing JOLLY’s leading market positioning, Reyes said the company is keen on diversifying its canned vegetable and fruit lines further by exploring key market trends in the coming years.

“Beyond the 20th year, Fly Ace Corp. will continue efforts to maintain the relevance of the brand to the consumers, for them to consistently trust the brand and for us to continue improving what we are offering, in terms of product innovation as a way of giving better value to our consumers. Our growth prospects remain high, and we are very upbeat that we can achieve our long-term visions,” Reyes concluded. 

Happy 20th Anniversary Jolly and congratulations JOLLY Mushrooms and JOLLY Corn for earning the No. 1 spot in terms of value and volume shares. 

Thursday, September 21, 2017

Do You Control Your Budget Or Does It Control You?

Everything comes at a cost, and more often than not, it’s not something you can bargain on. However, for most households, the cost is nothing more than a factual number. It’s a matter of getting down to numbers crunching to define not only whether you can afford the cost, but also how you can afford it. While it seems easy in theory, in reality, nobody can remain cold and distant when it comes to money. Managing your budget can be stressful, if not overwhelming at times, and even though it is necessary, it doesn’t mean that it is easy. In fact, for most people, controlling their budget in easier on paper than it is in real life. That’s because, in real life, decisions can be driven by emotions, by trust, and by desire. And these are factors that are unfortunately not budgetable – even though they do have a significant impact on your budget. So whether you are struggling to make ends meet or you’re surfing on a wave of wealth, it’s good to sit down and measure how much your emotions impact on your budget. Because money has no feeling. 

Home Sweet Home: Caring For Elderly Parents

No one likes to admit it, but age gets the best of us all. From a middle-aged person’s point of view, it’s a scary thought. And, it's not just because you will reach pensioner age at some stage in time. No, it’s because your parents won’t be able to look after themselves and the kids have to come to the rescue. Caring for elderly parents is the least any child can do after the love they show. The thing is that parents are independent and hate the idea of a home. The H word is enough to tear a family apart, which is why it is smart to know the alternatives. 

Here’s how to care for elderly parents without one.

No Way Jose: How To Take On Mother Nature And Win

From gale force winds to storms and tornadoes, bad weather has been in the news recently. Sadly, it doesn’t look like the elements are about to calm down anytime soon with Irma and Jose rolling into America. There was even an earthquake in Mexico that measured 8.1 on the Richter scale. With the severe weather being topical, it makes sense to focus on the keys to dealing with Mother Nature. After all, no one knows when she will send something catastrophic in the direction of more homes. 

With that in mind, below are the tips which will help you prepare your home for the worst. Here’s how to take on Mother Nature and win.